She also has edited and produced online content for those publications. The guidance document for our template will help you work out what the business benefits are of hospitality, track days, on-car branding and more. One of the first things a prospective sponsor will do is check out your social media accounts. Whatever your niche is, theres probably a story behind it and this is something you need to start pushing in the press. Getting a response from your sponsor on your proposal is amazing news. Your true request is that you are asking to be part of the sponsor's sales team. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. Therefore, it is perfect that you simply find contacts with the product, communication, business improvement, sponsorships, marketing, and the model. There are tons of Martini and Gulf liveried vehicles in Club racing, but Id guess that not a single one is doing it as a sponsorship. If you have any comments or suggestions for improving our race sponsorship guide, we'd love to hear them. However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Copyright 2023 Leaf Group Ltd. / Leaf Group Media, All Rights Reserved. However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. Read on for a step-by-step guide to getting sponsored. %PDF-1.4 % Use all forms of media to showcase who you are: text, photo, audio, and video. advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. How do I find companies to sponsor my race car? Our series (Star Mazda or FF2000 Championship) usually serves as a support race If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. The kind a marketing agency might present to a client they want to get on board. There is occasional TV coverage, but it isnt major. Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. to see that back in extra sales. Strongly Disagree 0.44%. If you'd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look . Take a look at this blog post for an updated list. Leg Daddy Racing Sponsorship Proposal - SlideShare Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. Instagram is a powerful platform for building a following and promoting your racing brand. Dont just assume that because youre posting nice pictures and updates, your audience will be interested. 3. How to write a press release for your racing, Podcast 044: How to Write a Press Release, Podcast 028: How to Write Engaging Email Newsletters, Podcast 008: How to Use Instagram for Maximum Engagement, Podcast 007: Why Drivers Should Focus on PR, Video How to get press coverage using Twitter. You now have to deliver on your sponsor's expectations and, if possible, exceed them. Create a portfolio, be presentable and professional. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. startxref Treat your Race Team as a Business. Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. You should advise this on the basis of the information you collected and the potential target audience for the sponsor that helps them to get an expected return on investment (ROI). Simply putting a name out doesnt always mean it will come back as added revenue for a company. 20+ FREE Racing Sponsorship Proposal Samples in PDF Sponsorship Proposal Template for Racing.doc - 2011 Team Do you need a motorsport proposal template? Racing Mentor Whether its fitness, cooking, football, modern art, or something else, itll open up so many opportunities for you. Do people regularly gravitate towards you for some reason or other? Be consistent post regularly and stay on brand. Approach the deal as a win-win for both sides. Your approach should include details of how youll provide value to them. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . Download. Harvick has spent 23 seasons in the NASCAR Cup Series. A picture of you in your race suit. It will not offset all your costs for an entire weekend, but they can go a long way to lowering your expenses. To make that happen, you need your initial reach-out to be as concise and to the point as possible. ezQ7sg>b{a%YfQLQWHOq!>M=k/j d54mdfeW7AFRUz:rMa*/oL9 w4P5 ys"[Su)r}f$srq The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. Consider yourself as a marketing agency pitching to a business. NO! To be clear; for every dollar they give you, they want(need?) smoga07 The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. How to Get Racing Sponsors: 7 Steps (with Pictures) - wikiHow Life This high quality transparent png images is totally free on PNGkit. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. Once you have identified suitable organizations to target, you need to find the best person to contact within the organization to discuss your sponsorship proposal. 2011 Team Racing Sponsorship Proposal Our desire . Racing Sponsorship Letter - Fill and Sign Printable Template Online NHRA/National Dragster. Make sure you get the details for the decision-maker. If anything, it means the opposite. Dont just approach motorsport press for coverage. Instead, provide a general overview, such as "Parts alone last year cost $X.". Dont let imposter syndrome get the best of you. All sponsors are encouraged to attend racing events. Its a great thing to have but it will not help you secure sponsors on its own. Type an introductory letter, addressing it to the person in charge of the organization. Also, make sure you treat these sponsors right to keep them on board with sponsorship: Run their products and post your appreciation when you win. Although it is tempting to spend your first meeting with the sponsor pitching your event to them, try to resist the temptation and instead use the meeting to understand what the sponsor's objectives are. A motorsport proposal template wont be for everyone. They must know what they are sponsoring so that they can decide whether to accept your proposal. Ht1_%`1;d`*FpS\@KOr)r+Z{]?>~)7rw):,QuH1>^qnrTb_2|=7}F>bb)E]Oa6;Sy#A'1SN1Ra1a;IKh,e4fr, 6d$arf6*m^ev`VN(rNs1q*c.7!=, :Wv 4ii>t Z3:4x-%XfE$P:5boC )zM6T& *dP>6y|~{oQB91vYmWfG=}E},v%=]Z!P[7m=X\zucFH!F GVZp[.`d.A2jy`!ba3wz8oIXe~mT#eVj_;78*/0yVA:Wk&9/I>SX-^AhhV/"E)?=w WP If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. Focus on the businesss goals rather than your life story. There is still intense competition, egos, and red mist, But its nothing like racing where your seasons funding and career is on the line. This kind of branding will make you more recognisable. You can customize the colors to match your company's brand. Motorsport Sponsorship: How to Get Racing Sponsors If you want to prove value to potential sponsors in road racing, you need to get creative The organization aims to organize events such as auto motor racing, harness racing, slots . Race Car Sponsorship Template - US Legal Forms The concept behind FORMULA SAE: A fictional manufacturing company has contracted a student design team to develop a. small Formula-style race car. stream Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. Being a part of racing brings great value, and Supporting Sponsorships are a great way to dip a toe in the water of racing without too much risk. And with that, extraordinarily expensive (Hundreds of thousands PER weekend) to compete in with any shred of competitiveness. Open the template in our online editing tool. And you can use it to find sponsors for your event through our Sponsor Finder tool. putting on races, come join our race directors Facebook group, If you cant think of anything to say or ask, consider whether the prospect is right for you. This will be key in making sure theyre happy throughout the year. Were out here racing for not much more than a few bucks in contingency prizes and a cool plastic trophy. Think of it more like a sales deck. People love to talk about themselves so ask questions and chat about them. Dear Sponsor Man, I e-mailed you yesterday but did not get anything back. No Money Motorsports, Ultimate Spec Miata Handbook for BUDGET racers No Money Motorsports. Many more also emulate a classic livery because it looks really cool, without any form of compensation. Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). Race Car Sponsorship Proposal Template - Drinkrawrepublic.com Sponsorship Proposal - Pearson Racing Want to race with packed stands and screaming fans? Announcement [Event.Name] (Event.Date) (Event.Location) In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. The target marketing group for the race car is the non-professional weekend autocross racer. You and any potential sponsors need to work together to achieve what you both need. Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. Its so much easier to close a sale with someone youve already built a rapport with. You have to sponsor me because my car always gets 100 likes on social media. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. This basically means compiling as comprehensive a list as possible of all the things you can offer that a sponsor may take an interest in. Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. Do you have a very popular online presence? Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" This is why: Keeping that in mind, if it comes down to a price negotiation, your first instinct should be to try to increase sponsorship than dropping your sponsorship price. Sponsorships are not charity. Make your direct pitch. Is your account popular How many Thousands of followers do you have? Think about those reasons you stand out. It is not a donation nor is it a "favor". Building relationships can take a number of different forms: You might be going to networking events to build relationships with local business owners. 19 US Race Calendars to List Your Race On, How to Promote Your Race: Our Ultimate Guide, What types of sponsorship are available for your event, What sponsors look for and how to give it to them, How to identify and approach sponsor candidates, How to successfully negotiate and deliver a sponsorship, Identify sponsors that stand a good chance of responding to your approach, Make the most of your sponsorship assets, by offering the right stuff to the right sponsors, the sponsorship benefits they are looking toprovide and what they may want in return, the timeframes for receiving and replying to sponsorship proposals, Theyhavea well-defined process for accepting and assessing sponsorship proposals, They have resources earmarked for sponsorships, There is a dedicated person on the other end tasked with identifying and developing sponsorship opportunities, Briefly (=2-3 sentences max) introduce yourself and your event, Briefly (=2-3 sentences max) point to what sponsor objectives you think a sponsorship of your event could benefit, End with a request for a follow-up meeting or call to share more details, Going into lengthy discussions of your race or sponsorship proposal before hearing what your sponsor needs (ideally you want to get into this discussion in the follow-up meeting). This is by far the most useful and engaging type of proposal and the kind the template will help you create. Itll be the basis for everything you post on social media, how you write race reports, and more. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. If youre looking to higher-end businesses for sponsorship, consider hiring a designer to produce a proposal that will fit both yours and the businesss brands and include exciting content like mock-ups. %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz Gather the history of your racing career or racing team. But remember, a great proposal is about so much more than an attractive design. What assets of your property could potentially provide a good match for your sponsor's objectives? s !1A"3Qa5RSTrt#$2BqUb Businesses who sponsor drivers will pay money or provide free (or more likely. The racing team approaches a mid to high scale business organization asking them for sponsorship. You need to show up to a potential sponsor with a persuasive, well thought out plan. However, getting more followers on Instagram can be challenging, especially with so much competition out there. This deck can help spark conversations that eventually lead to a sponsorship proposal. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. Race Car Sponsorship Proposal Template. Approach the deal as a win-win for both sides. If you are looking for racing sponsorship proposals, you are at the right place. Find out within 24-48 hours if you can be sponsored by Autoplicity, Pedal Commander, Slick Products, VLEDS, Perfection Wheels, North Lights, Vicrez and over 400 of the biggest names in the automotive industry. w$ 4iw*\xKLZwI[}K|=Q|>W`! Fast Feb is back but its looking a little different for 2023! An automotive sponsorship proposal is a letter that drag racers sent to sponsors to gather funds for their racing events. This needs to be the starting point in your sponsorship strategy. Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. Race Directors Hub. Christopher hogan & team hogan racing sponsorship packages i. Download Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. uC%q.Nbd VMdkydek/ ZU>~r5pf Will you sponsor my race car? No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. How to get more Instagram followers as a racing driver, Flow-state thinking: The secret to shaving off seconds. Its important at this step in the sponsorship process to think about your niche just as you would if you were a business. Draw your signature, type it, upload its image, or use your mobile device as a signature pad. Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course). Essential Guide To Motorsport Sponsorship | 3Dom Wraps Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? "The Forms Professionals Trust . Making sure the right type of information is included though does matter. Expand awareness of their product? Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. 19 0 obj PDF Racing Sponsorship Proposal Until recently, this was called the Busch Grand National Series. Agree 10.48% Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. Make sure to stay in touch with your sponsor throughout the season, even when youre not actively working on something for them. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? 1. 2. Unfortunately, retaining sponsorship in the long term may not always be under your control. So make it count. In exchange anyone who donates gets their name on the car for the event. Don't feel like you need to include a shiny proposal document in the first instance. The Moral of the story: Dont expect to go club racing and find a ton of sponsors to pay for your hobby. Sponsorship is much more than whether or not your car is a good platform to showcase their parts.

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